Our Purpose

The primary purpose of the Canadian Retail Education Association is to foster quality education and research at post-secondary institutions in subjects related to the retailing industry. CREA will constitute a country-wide formalize community of practice focused on the development and professionalization of retail and industry-associated careers through post-secondary education and research.

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As such, the Association is committed to the development and advancement of:

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• Thought leadership and retail education and the advancement of retail industry and retail careers;
   

• Quality teaching, with regard to both content and technique;
   

• Research and innovative approaches  to the understanding of the retail industry;
   

• The interaction of industry and academic leaders to promote an understanding of mutual needs, concerns, and opportunities.