Where it began
Dr. Frances Gunn founded CREA in 2017, with the inaugural meeting taking place at the Retail Council of Canada's annual STORE HR conference. At this time, retail educators from across Canada gathered together to begin to build a community of practice focused on the development and professionalization of retail and industry-associated careers through post-secondary education and research.
CREA continues to build a country-wide community of retail educators, industry professionals, thought leaders and students (our future leaders) from across Canada to advance:
thought leadership within the retail industry
retail education through quality teaching
retail research through innovative and relevant approaches
connections within and among the retail industry and community